Jakarta, April 19, 2022 – To accelerate the growth and establishment of the halal industry ecosystem in Indonesia, Shipper, as a super enabler technology company that provides integrated digital logistics and smart warehouse solutions, synergizes with the National Committee for Islamic Economy and Finance (KNEKS) to strengthen the halal supply chain in an event titled Halal Supply Chain Dialog on Wednesday, 13 April. This synergy is part of Shipper’s effort in supporting Indonesia to become the Center of the World’s Halal Producers in 2024. This collaboration with KNEKS represents Shipper’s spirit to become a pioneer in accelerating the establishment of the halal supply chain in Indonesia.
In the event attended by industry actors in the agribusiness and food & beverages sectors, Shipper emphasizes the importance of the implementation of halal traceability in accelerating the halal supply chain to capture the enormous potential of the global halal product market. Data from the State of Global Islamic Economy Report 2022 reinforces the large potential of the halal product market share, showing that Muslim consumers spent US$2 trillion on food, drink, pharmacy, and halal lifestyles in 2021. In the report, Indonesia ranks fourth in the Global Islamic Economy Indicator. Even though its rank remains unchanged from last year, Indonesia experiences a significant increase in the halal food sector, jumping two ranks to the second position.
Recognizing the potential and as part of an effort to implement a halal supply chain, Shipper ensures that its warehouse and logistics processes separate halal products from non-halal products or those that have yet to obtain halal certification. The separation is carried out in every process, from end to end, in accordance with the Indonesian halal standard (HAS 23000) and the principle of halal traceability to strengthen the halal supply chain in Indonesia. Halal product certification is one of the ways for business actors to reach the next level quickly and increase the competitiveness of their products, making it possible for them to expand their market domestically and internationally. The process to obtain halal certification will become faster and easier with warehouse and logistics facilities that have incorporated halal standards, which are provided by Shipper.
Responding to the importance of halal certification, Faizal Kuraesin, Shipper’s Senior Vice President of B2B Fulfillment, said, “Shipper provides 10,000 m2 of warehouses in six locations, namely Medan, Palembang, Tangerang, Semarang, Surabaya, and Makassar to facilitate industry actors who have products to be stored and distributed in accordance with the halal standard. Industry actors do not need to build their own warehouses and obtain halal certification for them. They can also observe all warehouse and logistics activities in real-time with Shipper’s technology.”
With regard to warehouse activities, Shipper does three things to keep the quality of halal products. First, Shipper sorts the goods to ensure that all goods received in its warehouses are already halal-certified. Second, it examines the inbound goods by ensuring all goods received are in line with the list of halal brands. The examination encompasses packaging condition, quantity, information on the name of materials, country of the producers, expiration date, halal logo, and whether or not the vehicles used are clean and free from haram/unclean things. Third, Shipper ensures and guarantees that during the storage and handling processes the goods are not contaminated with haram/unclean materials. In addition, Shipper employees are prohibited from eating in the storage area, keeping the goods safe from contamination.
Shipper implements halal standard in its logistics activities by ensuring and guaranteeing that the vehicles used to deliver the goods are not used to deliver haram/unclean goods. Vehicles are also checked regularly to maintain their cleanliness.
Afdhal Aliasar, Director of Halal Product Industry of KNEKS said, “Halal traceability provides a sense of safety and comfort and increases customers’ trust in the products generated. Furthermore, it makes the halal certification process easier and more efficient for business actors. Business actors can overcome challenges arising from the development of digital technology and the lifestyle of domestic and international communities that choose healthy, quality, and halal products by applying this principle. Halal traceability increases the credibility of Indonesia’s halal industry, which will eventually help Indonesia become the Center of the World’s Halal Producers and Industry.
According to KNEKS, the halal supply chain cannot stand on its own. All stakeholders must be committed to advancing and driving the halal industry, such as by accelerating the development of the Halal Industrial Park. Industry actors need halal integrity through traceability of the products that can be delivered to the customers. KNEKS and Shipper also put MSMEs into several clusters by identifying those that could reach the next level to penetrate the industrial park to guarantee the halal nature of their products.
Adi Saputra Tedja, President Director of PT Makmur Berkah Amanda, Halal Industrial Park Sidoarjo, who also became a keynote speaker at the event, added, “We have been focused on developing the halal industrial park since 2016 to assist MSMEs/IKM (small and medium industry). Halal Industrial Park Sidoarjo provides three facilities namely raw material warehouse, manufacturing, and an area for finished goods, all of which are managed with the help of Shipper’s technology. It is important to support halal traceability to establish trust between suppliers and factories regarding the halal nature of raw materials used.”
Islamic economy, especially the halal industry, has great potential in connection with Indonesia’s post-pandemic economic recovery. The halal industry has also proven to have made an increasingly substantial contribution to the national economy each year. The contribution of Islamic economy in the three quarters of 2021 reached 25.44%, up from 24.86% in 2020.
Since 2017, Shipper has assisted MSMEs by providing comprehensive solutions for them in the logistics and smart warehouse sectors. Shipper is a super enabler technology company that provides integrated digital logistics and smart warehouse solutions. Shipper provides integrated logistics solutions for a wide range of businesses with end-to-end services. Shipper has operated under the principle of facilitating MSMEs in running their business, and it digitally manages fulfillment center networks, delivery partners, and retail points across Indonesia. To achieve our mission to support MSMEs, Shipper continues to support the government’s efforts in realizing a more efficient National Logistics Ecosystem.
For more information on Shipper’s services, please visit www.shipper.id
PR & Corporate Communications Manager